This practical manual combines the art and science of marketing, financial and communications in a single source.
Full of helpful tips and successful ideas, it provides a wealth of both strategic and tactical advice on how to implement Investor Relations from any perspective in the world. It takes the reader, novice and expert alike, through the essential steps for understanding, convening, ultimately marketing value.
- Completing for Capital
- Seven Keys to Successful Investor Relations
- Implementing Best Practices in Investor Relations
- Measuring the Value of Investor Relations